Job Vacancy for Online Marketing Executives

The online marketing executive is responsible for carrying out all aspects of online marketing through a range of different digital media.

Duties of an online marketing executive include:

  • Collate and report back monthly on performance statistics for all digital communications across all channels, using these statistics to influence future digital activity.
  • With the rest of the Marketing Communications team act as a brand guardian in terms of look and feel of online communications as well as tone of voice of copy.
  • Overseeing PPC campaigns monitoring their performance and return on investment.
  • Writing informative and effective search engine optimized copy for the website and external blog postings.
  • Using the CRM to maximise online marketing opportunities.
  • Managing the company’s email marketing campaigns.
  • Monitoring return on investment for the different online marketing campaigns.
  • Managing the organisations Social Media accounts ensuring all copy is relevant for the different platforms.
  • Managing the content diary for social media content.
  • Keeping up to date with changes and advances in social media and advising on new channels and approaches to adopt.
  • Monitoring social media for company mentions and engaging with customers where relevant.

The ideal background of an online marketing executive:

  • Previous online marketing experience ideally from the same or similar industry.
  • Degree educated with a minimum of a 2.1 in a relevant degree.
  • A CIM qualification would be an advantage but not essential.
  • Experience of HTML coding and Photoshop would be an advantage.
  • Analytical and proactive approach to online marketing.

Remuneration Package: Commission Based Salary

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